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Gong

  • What it is:Gong is a revenue intelligence platform that uses AI to capture and analyze customer interactions, providing sales and revenue teams with data-driven insights to improve performance and drive revenue growth.
  • Best for:Mid-to-large enterprises (250-5,000 employees), Organizations with multiple revenue functions, High-velocity sales organizations
  • Pricing:Starting from $108-240/user/month
  • Rating:82/100Very Good
  • Expert's conclusion:Sales teams using Gong should consider whether or not they will derive sufficient ROI prior to making any investments, especially if they have a relatively small sales organization.
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Reviewed byMaxim Manylov·Web3 Engineer & Serial Founder

What Is Gong and What Does It Do?

Gong is an AI-driven solution designed to analyze customer interactions and provide value to sales teams through improved performance, increased predictability and growth. Gong has the ability to record all of your customer interactions (calls, emails etc.) and can use AI to extract valuable insights from this data and make it available throughout the entire revenue organization.

Active
📍San Francisco, CA
📅Founded 2015
🏢Private
TARGET SEGMENTS
Enterprise SaaSFinancial ServicesHealthcareTechnologyLarge Enterprises

What Are Gong's Key Business Metrics?

👥
5,000+
Customers
📊
$600M
Total Funding Raised
📊
$178M+
ARR (2023)
📊
140%+
Net Dollar Retention
📊
1.7M+
Monthly Website Visitors
📊
Leader in Revenue Action Orchestration
Gartner Magic Quadrant Position
Rating by Platforms
4.7/ 5
G2(6,455 reviews)
Regulated By
SOC 2 Type II(USA)GDPR Compliant(EU)

How Credible and Trustworthy Is Gong?

82/100
Good

Gong's credibility as a market leader is supported by high levels of customer satisfaction, robust security certifications and significant financial investment. However, smaller teams may find pricing and complexity as barriers to adoption.

BREAKDOWN
Product Maturity85/100
Company Stability80/100
Security & Compliance90/100
User Reviews85/100
Transparency75/100
Support Quality80/100
TRUST SIGNALS
Trusted by 5,000+ customers including Fortune 500 companies2025 Gartner Magic Quadrant Leader in Revenue Action OrchestrationHighest rating for Ability to Execute among 12 vendors evaluatedSOC 2 Type II certified with enterprise-grade security$600M in total funding from top-tier VCs140%+ net dollar retention demonstrating strong customer satisfaction

What is the history of Gong and its key milestones?

2015

Company Founded

Founded in San Francisco by Amit Bendov and Eilon Reshef, Gong was created by Bendov who was formerly CEO of Sisense. Bendov developed the idea for Gong while he experienced an unexpected decline in sales and realized that many business decisions were made without complete information about customer conversations.

2016

Early Traction

The initial version of the Gong product included the capability to record calls and utilize AI to provide insights to sales teams. Initially, Gong focused on developing its customer base using enterprise software as a service (SaaS) companies.

2019

C-Suite Expansion

In order to continue to grow rapidly, Gong appointed Sandi Kochhar as Chief People Officer, Tim Riitters as Chief Financial Officer, and promoted Udi Ledergor to Chief Marketing Officer.

2021

Series E Funding

On May 18, 2022, Gong raised $250 million in Series E funding at a valuation of $7.3 billion, led by Franklin Templeton. This brings the total amount of funding received by Gong to $584 million, with participation from investors such as Sequoia, Salesforce Ventures, Coatue, Thrive Capital, and Tiger Global.

2023

Board Expansion

Also in May 2022, Gong announced the appointment of Sonya Huang, Partner at Sequoia Capital to its board of directors. Additionally, Kelly Breslin Wright transitioned from her position as President & COO to a seat on the board of directors.

2023

$178M ARR Milestone

In addition to the appointment of new board members, Gong also disclosed that its revenue run rate had exceeded $178 million+, with 2.3X year-over-year (YoY) Annual Recurring Revenue (ARR) growth from Q1 2020 to Q1 2021 and 140%+ Net Dollar Retention over the same period.

2025

AI Revenue Operating System Launch

Gong further announced the release of a full-featured AI Operating System for Revenue Teams, which includes Gong Revenue Graph, Gong Engage, Gong Forecast, and autonomous Gong Agents that can automate workflows.

2025

Gartner Leadership Recognition

Finally, Gong was named a Leader in the 2025 Gartner Magic Quadrant for Revenue Action Orchestration and received the highest rating for "Ability to Execute" among 12 vendors reviewed.

Who Are the Key Executives Behind Gong?

Amit Bendov— CEO & Co-founder
He was the former Chief Executive Officer of Sisense (business intelligence software) and formerly the Chief Marketing Officer of Panaya (ERP software). Prior to those roles he spent greater than ten years at ClickSoftware (which was acquired by Salesforce for $1.3B).. LinkedIn
Eilon Reshef— Chief Product Officer & Co-founder
He is a seasoned entrepreneur and executive in the Internet and Software industries. In addition, he is one of the founders of Webcollage, which was one of the first e-commerce technology companies. He brings a wealth of experience in product strategy as well as developing scalable platforms.. LinkedIn
Tim Riitters— Chief Financial Officer
He has been the leader of Global Financial & Accounting Operations at Pure Storage; and previously spent ten years at Google where he led the planning and budgeting function for the entire Company. He managed and oversaw billions of dollars in annual budgets and developed strategic financial plans.. LinkedIn
Shane Evans— Chief Revenue Officer
Mr. Nelson brings more than 25 years of experience in Revenue and Enterprise GTM from high-growth companies such as Qualtrics, MX, and Talkdesk. He has a proven track record in growing and scaling Sales Organizations and establishing Market Leadership.. LinkedIn
Emily He— Chief Marketing Officer
Mr. Nelson has over twenty years of experience leading Global GTM Functions at both large and small Fortune 100 Enterprises. His most recent role was as the Corporate Vice President of Business Applications at Microsoft. As part of this role, he was responsible for leading the Global Marketing Strategy for all of Microsoft's Business Application products.. LinkedIn
Chris Peake— Chief Trust Officer
Mr. Nelson has over 25 years of experience in Security and Information Technology. He has successfully grown and scaled multiple Hyper-Growth SaaS Organizations past the $1B ARR Mark. He has extensive expertise in Enterprise Risk, Regulatory Compliance, and Secure AI Adoption.

What Are the Key Features of Gong?

✨
Revenue Graph
It provides a living network of revenue data that can automatically capture and connect each customer interaction across email, calls, and CRM systems to create a single knowledge base for Revenue Intelligence.
✨
Call Recording & Transcription
It automatically records, transcribes, and analyzes sales calls using AI powered speaker identification, conversation flow analysis, and intelligent moment detection to identify key discussion points.
✨
AI Insights & Coaching
It provides real-time insights into sales conversations including Objection Handling, Competitor Mentions, Deal Progression, and Personalized Coaching Recommendations based upon Proven Selling Patterns.
✨
Gong Engage
The system delivers priority, personalized sales recommendations and outreach guidance to allow for the most efficient, effective customer communications that can produce predictable revenue increases.
✨
Gong Forecast
The system provides non-biased revenue forecasting with organization-wide visibility, centralized analytics and AI-identified pipeline information to provide accurate and informed decision-making and forecasting.
✨
Gong Agents
Automated AI agents which can perform common, routine revenue activities such as follow-up management, pipeline update, enablement trigger, forecast correction and other labor-intensive workflow tasks.
🔗
Enterprise Integrations
Integration of the system is seamless and directly connects with Salesforce, Microsoft Teams, Slack, Zoom, Google Meet, Outreach, LinkedIn, HubSpot and over 100 other business applications through Gong Collective.
✨
Deal Intelligence & Analytics
A visual deal board with complete pipeline analytics, win/loss analysis, deal stage tracking and competitive intelligence will help maximize deal progression and increase win rates.
🔒
Role-Based Security & Compliance
Enterprise-level security (SOC 2 Type II certification), compliance with GDPR, role-based access control, auditing, and encryption of data in motion and at rest.

What Technology Stack and Infrastructure Does Gong Use?

Infrastructure

AWS multi-region infrastructure with dedicated servers for call processing, transcription, and AI analysis. Enterprise-grade data centers in multiple geographic regions for compliance and performance.

Technologies

PythonJavaScriptPostgreSQLRedisKubernetesAWSMachine Learning

Integrations

SalesforceMicrosoft TeamsSlackZoomGoogle MeetOutreachLinkedInHubSpotGong Collective (100+ integrations)

AI/ML Capabilities

Proprietary AI models for natural language understanding, sentiment analysis, conversation intelligence, and predictive revenue forecasting. Advanced machine learning for objection detection, competitor mention identification, and deal outcome prediction.

Based on company website, engineering blog, and public product documentation. Specific technology details inferred from job postings and industry reports.

What Are the Best Use Cases for Gong?

Enterprise Sales Leaders & Directors
Obtain complete visibility into the pipeline, representative performance and deal progression using AI-forecasted and coachable insights to improve win rates and forecast accuracy.
Sales Development & Business Development Reps
Use AI-insights regarding objection handling, value proposition resonance and buyer preference to increase prospecting efficiency and conversation effectiveness.
Sales Enablement & Training Teams
Determine successful sales behaviors and patterns from actual call data to develop targeted coaching and reduce ramp time and increase success throughout the team utilizing data-supported training materials.
Revenue Operations & Analytics Teams
Aggregate all revenue data from customer interaction and all systems, automate pipeline management, and provide comprehensive analytics to enhance your go-to-market process.
Customer Success & Expansion Teams
Utilize conversation intelligence to monitor customer health, identify potential expansion opportunities and churn risks, and provide pro-active support based upon account interaction patterns
Chief Revenue Officer & CFO
Use AI-powered forecasting to make informed, data-driven revenue decisions and have a clear view of your pipeline at an enterprise level. Measure the ROI of your different revenue initiatives
NOT FORSmall Teams & Startups with Limited Budgets
The Gong platform, as well as its pricing and feature set, was built with enterprise companies in mind and is not optimized for small to medium-sized businesses. There are many other cost effective solutions that can be used by small teams
NOT FORReal-time Operations (Trading, Market-Making)
Not applicable - Gong creates insights about calls after they occur (typically a day or two after), and does not create insights quickly enough to meet sub second decision making needs
NOT FORHighly Regulated Healthcare Providers Requiring HIPAA
Limited use - Although Gong is SOC 2 Type II compliant, it will need to be configured to meet Business Associate Agreement (BAA) requirements, and/or HIPAA compliance

How Much Does Gong Cost and What Plans Are Available?

Pricing information with service tiers, costs, and details
☐Service$CostℹDetails🔗Source
Foundation (Core Platform)$108-240/user/monthBasic conversation intelligence and revenue insights. $1,298/user/year for 50-100 users; premium pricing for smaller teams.Gong pricing research 2025-2026
Bundled Plan (Core + Engage + Forecast)$196-250/user/monthIncludes conversation intelligence, sales engagement automation, and revenue forecasting. Market standard offering.Market intelligence reports 2025-2026
Full Suite (All Modules)$256-306/user/monthCore + Engage + Forecast + Enablement modules. Comprehensive revenue AI operating system.Gong pricing structure
Platform Fee$5,000-50,000/yearMandatory fee regardless of user count, varies by implementation scope and organization size.Gong pricing analysis
Implementation & Services$15,000-65,000Professional services for onboarding, configuration, and integration setup.Industry pricing reports
Enterprise PlanCustom pricingCustom quotes for 1,000+ users with volume discounts (approximately $78-940/user/year depending on scale).Gong tiered pricing
Foundation (Core Platform)$108-240/user/month
Basic conversation intelligence and revenue insights. $1,298/user/year for 50-100 users; premium pricing for smaller teams.
Gong pricing research 2025-2026
Bundled Plan (Core + Engage + Forecast)$196-250/user/month
Includes conversation intelligence, sales engagement automation, and revenue forecasting. Market standard offering.
Market intelligence reports 2025-2026
Full Suite (All Modules)$256-306/user/month
Core + Engage + Forecast + Enablement modules. Comprehensive revenue AI operating system.
Gong pricing structure
Platform Fee$5,000-50,000/year
Mandatory fee regardless of user count, varies by implementation scope and organization size.
Gong pricing analysis
Implementation & Services$15,000-65,000
Professional services for onboarding, configuration, and integration setup.
Industry pricing reports
Enterprise PlanCustom pricing
Custom quotes for 1,000+ users with volume discounts (approximately $78-940/user/year depending on scale).
Gong tiered pricing
💡Pricing Example: Mid-size sales team of 100 users, all modules
Core Only (Annual)$155,800
100 users × $1,298/year + $20,000 platform fee
Bundled Plan (Annual)$294,600
100 users × $2,346-2,880/year + $20,000 platform fee + $40,000 implementation
💰Savings:Larger teams (250+ users) can negotiate 5-15% annual discounts

How Does Gong Compare to Competitors?

FeatureGongClariZoomInfo ChorusRevenue Grid
Conversation IntelligenceYesPartialYesYes
Revenue ForecastingYesYesPartialYes
Pipeline VisibilityYesYesPartialYes
Activity CaptureYesYesYesYes
Real-time GuidanceNoPartialYesNo
Salesforce IntegrationYesYesYesYes
Starting Price$108-250/user/monthCustom$100-300/user/monthCustom
Free Trial AvailableYesYesYesYes
Enterprise SSOYesYesYesYes
SOC 2 Type II CertifiedYesYesYesYes
Conversation Intelligence
GongYes
ClariPartial
ZoomInfo ChorusYes
Revenue GridYes
Revenue Forecasting
GongYes
ClariYes
ZoomInfo ChorusPartial
Revenue GridYes
Pipeline Visibility
GongYes
ClariYes
ZoomInfo ChorusPartial
Revenue GridYes
Activity Capture
GongYes
ClariYes
ZoomInfo ChorusYes
Revenue GridYes
Real-time Guidance
GongNo
ClariPartial
ZoomInfo ChorusYes
Revenue GridNo
Salesforce Integration
GongYes
ClariYes
ZoomInfo ChorusYes
Revenue GridYes
Starting Price
Gong$108-250/user/month
ClariCustom
ZoomInfo Chorus$100-300/user/month
Revenue GridCustom
Free Trial Available
GongYes
ClariYes
ZoomInfo ChorusYes
Revenue GridYes
Enterprise SSO
GongYes
ClariYes
ZoomInfo ChorusYes
Revenue GridYes
SOC 2 Type II Certified
GongYes
ClariYes
ZoomInfo ChorusYes
Revenue GridYes

How Does Gong Compare to Competitors?

vs Clari

Different focus - Gong offers complete revenue intelligence and activity mapping across the entire Go To Market (GTM) organization. Clari is focused on discipline in pipeline forecasting and deal hygiene. Gong offers a wider range of platform capabilities through its Engage and Forecast modules. However, Clari is best in class for both forecasting accuracy and enforcing a structured sales methodology. Gong has more established market presence as a leader in revenue AI (Gartner Magic Quadrant 2025)

If your goal is to automate many of the tasks associated with managing the revenue process from initial contact through close, you should consider selecting Gong. If your goal is to improve the discipline associated with managing a pipeline and ensure that the forecasting aspect of revenue management is accurate, you may want to consider selecting Clari.

vs ZoomInfo Chorus

Both are conversation intelligence platforms, however, Gong offers more robust revenue orchestration with forecasting and engagement tools. Chorus (ZoomInfo) is focused on enriching call analytics with B2B intent data. Chorus has better integration with ZoomInfo's database, while Gong is more capable of providing visibility into the GTM organization across functional teams. Pricing is similar, however, Gong requires users to purchase modules in bundles

If you need a comprehensive platform that enables revenue teams to manage their entire workflow, from opportunity creation to close, you should select Gong. If you primarily need to analyze calls and integrate intent data into those analyses, you should select Chorus.

vs Revenue Grid

Revenue Grid offers native architecture within the Salesforce ecosystem to provide unified activity capture and forecasting. In contrast, Gong is a platform agnostic solution that can work across multiple technology stacks. Revenue Grid is ideal for companies that are Salesforce first, while Gong is geared towards the broader GTM teams. Both offer revenue intelligence capabilities and have comparable enterprise level security capabilities.

If you have a large investment in Salesforce.com and are looking for a native application that integrates with Salesforce.com to manage the revenue process, you should select Revenue Grid. If you have a diverse set of applications that are used across multiple platforms to manage the revenue process and require a single source of truth to connect these applications together, you should select Gong.

vs People.ai

People.ai focuses on recording all activities and behaviors that can be measured and then uses those measurements to guide revenue producing decisions based upon those activities and behaviors. People.ai uses a holistic approach to track all activities and behaviors associated with sales and customer service and, therefore, creates significant operational burdens for users. Gong's focus is on providing actionable intelligence to drive revenue-producing decisions using AI and machine learning technology. Therefore, while both platforms provide similar capabilities for large enterprises in terms of pricing and scope of functionality, People.ai is focused on providing an end-to-end, fully-integrated solution with comprehensive tracking while Gong is focused on providing actionable intelligence to support decision-making related to customer interactions and opportunities.

If you want to map every possible activity of every individual associated with your organization, you should select People.ai. If you want to utilize AI driven guidance to help make revenue producing decisions about how to engage with prospects and clients, you should select Gong.

vs Aviso

Aviso specializes in creating and applying Deep AI models and Predictive Analytics for Forecasting. Gong positions itself as the broader "Revenue AI Operating System" that encompasses Engagement Intelligence, Conversation Intelligence and Forecasts. While Aviso has the ability to create strong predictive models around specific use cases (such as Sales Forecasting), Gong has the ability to integrate multiple processes across different departments within a company.

If you are primarily interested in leveraging advanced predictive modeling to improve your forecasting accuracy, you should select Aviso. If you are looking for a platform that will allow you to leverage all of the capabilities associated with managing the revenue process, you should select Gong.

What are the strengths and limitations of Gong?

Pros

  • Named 2025 Leader in Gartner Magic Quadrant – ranked highest in Ability to Execute and Completeness of Vision for Revenue Action Orchestration
  • The first comprehensive Revenue AI OS – unifies conversation intelligence, forecasting, engagement automation and agent orchestration under one umbrella platform
  • Proven ROI at scale – trusted by over 5,000+ enterprise customers including ADP, Upwork, Virgin Pulse – document over $100M in productivity gains (over 6,700+ hours saved, 32% lift in response rates)
  • Use AI Agents to Automate Follow-up Activities, Pipeline Edits, Enablement Triggers & Forecast Corrections to Reduce Manual Work
  • Enterprise-class security – SOC 2 Type II with HIPAA mapping, PCI-DSS, ISO 27001, Active Bug Bounty Program
  • Flexibility in how you integrate — can be integrated into Salesforce, HubSpot and other systems using a flexible approach that does not require pre-existing connectors.
  • A rich source of revenue data — The Revenue Graph will capture and connect all interactions throughout an organization by design.

Cons

  • High cost with very aggressive bundling — The default is $250 per user per month for the bundle; getting a core only purchase agreement is becoming increasingly difficult to negotiate.
  • Over a two-year period, 56% increase in price — Significant increases in cost for existing customers who have been forced to buy modules they do not need.
  • Large implementation costs — On top of the platform and license cost there are professional service fees of $15,000-$65,000 or more depending on the complexity of your implementation.
  • Mandatory platform fees — Regardless of the number of employees on your team, you will be charged a base cost of $5,000 to $50,000 per year just to access the platform.
  • Steep learning curve for complex workflows — To get the most out of the advanced features and configure the AI agents properly requires education and expertise.
  • Premium for small teams — Teams of fewer than 25 employees pay an 80% premium ($240/month versus $108/month) based on the way the platform fee is distributed.
  • Dependency on modules — Difficult to use the conversation intelligence capability as a standalone product; the bundling model compels users to pay for additional features such as Forecast and/or Engage even if they will never be used.

Who Is Gong Best For?

Best For

  • Mid-to-large enterprises (250-5,000 employees) — Best use case for proving ROI, volume discounting applies, and the full range of comprehensive revenue AI capabilities are being used to support GTM teams.
  • Organizations with multiple revenue functions — All teams — Sales, RevOps, Enablement, and Customer Success — benefit from the unified Revenue Graph and cross functional visibility.
  • High-velocity sales organizations — Automated agents and AI driven engagement — Suitable for teams responsible for managing large numbers of opportunities and/or high volumes of calls/meetings.
  • Enterprise security-conscious companies — Enterprise compliance features — SOC 2 Type II, HIPAA, PCI-DSS, etc.
  • Companies prioritizing forecast accuracy — Integration with forecasting — The Forecast module uses intelligence to enhance pipeline predictability and accuracy.
  • Multi-cloud tech stacks — Non-platform dependent — Platform agnostic approach enables seamless integration into Salesforce, HubSpot and other revenue tools without requiring forced integrations

Not Suitable For

  • Startups and micro-businesses — Small-scale platforms can’t be justified by either minimum platform fees ($5,000+) and per-user costs ($108-250/month) for a Return On Investment (ROI). Consider using Avoma, Jiminny, or Revenue.IO as a substitute.
  • Small teams (under 25 users) — The premium pricing penalty ($240/month per user) compared to Enterprise rates, creates a Cost Per User that is not viable. Consider Conversation Intelligence Only Tools Like Chorus.
  • Budget-constrained organizations — The Total Cost Of Ownership ($300,000+ annually for 100-user Team With Implementation) of Gong far exceeds that of People.ai or Clari. Consider Affordable Alternatives Like Oliv.ai.
  • Conversation intelligence-only needs — Gong has an aggressive bundling strategy where you are forced to purchase unused Forecast/Engage modules. Use Chorus, Avoma, or Jamie for Call Analytics Alone.
  • Real-time coaching requirements — Gong focuses on Post-Call Analysis & Historical Insights. There is Limited Real-Time Guidance Available. Salesloft, Revenue.io, Or Jiminny Offer Live Coaching.

Are There Usage Limits or Geographic Restrictions for Gong?

Per-User Licensing
Minimum 1 user, scaling with platform fees. Annual payment required; monthly billing available at premium.
Platform Fee Minimum
$5,000-50,000/year baseline regardless of team size
Conversation Storage Retention
Call recordings and transcripts retention policies vary by plan; typically 1-3 years for enterprise
User Seat Flexibility
Annual contracts lock user counts; mid-year seat additions subject to prorated fees
API Rate Limits
Enterprise API access available; specific rate limits not publicly documented
Data Portability
GDPR data portability rights available; export formats and timelines not publicly specified
Geographic Availability
Available in US, EU, UK, Canada, Australia. Infrastructure hosted on AWS with multi-region deployment
Compliance Certifications
SOC 2 Type II, ISO 27001, ISO 27017, ISO 27018, ISO 27701, PCI-DSS SAQ-D. HIPAA mapping in SOC 2 report. FedRAMP not supported.
Custom Branding
White-label and custom branding available on Enterprise plans

Is Gong Secure and Compliant?

SOC 2 Type II CertificationIndependent annual audit covering security, availability, confidentiality, and privacy. Report includes HIPAA security requirements mapping. Report available upon request under NDA.
ISO/IEC 27001 CertificationInformation security management system certification. Expires October 2025 and requires monitoring for renewal status.
ISO/IEC 27017 & 27018 ComplianceCloud security and personally identifiable information handling certifications. Demonstrates cloud-specific security controls.
PCI-DSS SAQ-D CompliancePayment Card Industry compliance for call ingestion systems handling payment card data during sales conversations.
HIPAA Security Requirements MappingGong's SOC 2 Type II report includes HIPAA security requirements mapping, suitable for healthcare and protected health information handling. BAA (Business Associate Agreement) available.
Data EncryptionAES-256 encryption at rest; TLS 1.3 for data in transit. Customer-managed encryption keys available on Enterprise plans.
GDPR ComplianceFull GDPR compliance including data subject rights, data portability, right to deletion, and Data Processing Agreement (DPA) available.
CCPA ComplianceCalifornia Consumer Privacy Act compliance for US-based data subjects. Privacy controls integrated into platform.
SSO/SAML AuthenticationEnterprise SSO support for Okta, Azure AD, Google Workspace, and custom SAML providers. Multi-factor authentication available.
Role-Based Access Control (RBAC)Granular permission model with Admin, Editor, and Viewer roles. Custom roles and attribute-based access available on Enterprise.
Audit Logging & MonitoringComprehensive audit trail of all user actions with 24-hour recovery time objective and daily backups. Logs exportable for compliance reviews.
Infrastructure SecurityHosted on AWS with multi-region redundancy and 99.9% uptime SLA. Disk encryption, endpoint detection & response, and network security measures implemented.
Vulnerability ManagementRobust vulnerability management program validated through SOC 2 and ISO certifications. Regular patch management and security updates.
Bug Bounty ProgramActive vulnerability disclosure program through vdp.gong.io. Responsible disclosure policy and security researcher coordination.
Vendor & Subprocessor SecurityThird-party vendor assessment and subprocessor management documented in Trust Center. Data Processing Agreements with vendors reviewed.
CSA STAR RegistryDocumented cloud security controls in Cloud Security Alliance STAR Registry with completed CAIQ questionnaire.
Salesforce AppExchange ApprovalPassed Salesforce security team review for public AppExchange listing, indicating enterprise CRM security compatibility standards met.

What Customer Support Options Does Gong Offer?

Channels
sales@gong.io for sales; support via Help Center formSelf-service articles and contact form
Hours
5am–6pm PT for priority support
Response Time
Urgent: 1 hour, High: 2 hours, Normal: 4 hours (5am–6pm PT)
Satisfaction
4.8/5 on G2
Specialized
Consultation calls and office hours for setup and coaching
Business Tier
Priority levels with SLAs for higher tiers

What APIs and Integrations Does Gong Support?

API Type
REST API for retrieving calls, transcripts, stats, and uploading data
Authentication
API Key generated in Company Settings > Ecosystem > API
Webhooks
Supported for event-driven integrations via Developers Hub
SDKs
No official SDKs mentioned; code samples in docs
Documentation
Comprehensive at help.gong.io/docs with endpoints, guides, samples
Sandbox
Available in Developers Hub for testing apps without production data
SLA
Rate limits apply; no specific uptime stated
Rate Limits
3 calls/second, 10,000 calls/day; adjustable by contacting support
Use Cases
Retrieve analyzed calls, upload recordings/CRM data, build custom apps, integrate with BI/CRM

What Are Common Questions About Gong?

Gong records sales calls automatically through integrations with Calendars, Web Conferencing, CRM, Email & Telephony. Gong also uses AI to transcribe, analyze conversations, identify key moments, and provide insights for Coaching, Forecasting, and Deal Management. Installation is Not Needed For Reps.

Gong Offers Tiered Pricing Based On Company Size & Features. However, Contacting Sales Is Required To Get Exact Costs. Gong Starts From Enterprise Level Plans That Are Custom Quoted. Free Trials/Demos Are Available Via Contact Form.

Gong Leads In Revenue AI With A Broader Ecosystem (250+ Partners) And High G2 Ratings (4.8/5). Chorus Provides Similar Conversation Intelligence But Gong Excels In Integrations, Coaching & Pipeline Insights According To Analyst Reports.

Gong Supports SSO (SAML 2.0, OAuth 2.0, Okta), SOC 2 Compliance, and Recording Consent Options. Data is Encrypted Using Enterprise Security Controls Available.

Yes, Gong Has Native Seamless Integrations with Salesforce, HubSpot, Zoom, and more. Gong Automatically Syncs Calls, Emails, and CRM Data For Full Visibility.

The Help Center provides users with options for self-service, and the support team can also be contacted through a submission form. For customers who have an enterprise agreement, priority response time will be applied, as well as the opportunity to consult over the phone during business hours.

Gong offers demo versions of their application and allows potential clients to set up a "proof-of-concept" version of their application as well, via their sales contact. In addition, they provide a sandbox environment for developers to test integrations with Gong's application before committing to anything.

Gong has rate limits on how many times you can make API calls to their server per second (3/sec), and per day (10k/day). Their primary method of customer support is during business hours (5am-6pm PT) and they do not appear to offer phone based support. Any client looking to utilize all of the features of Gong will need to create additional integrations.

Is Gong Worth It?

Gong is the #1 provider of Revenue AI solutions that include conversation intelligence for sales teams. Using AI to analyze call and email conversations, along with CRM data, Gong provides coaching, forecasting, and deal win tools for revenue organizations. With a rating of 4.8/5 on G2, a very large and growing list of partners (over 250+) and a demonstrated ability to deliver ROI, Gong is a highly desirable solution for most sales organizations. However, due to its enterprise focus, it is priced at a premium and requires some setup complexity to get started.

Recommended For

  • Sales teams within mid-market and enterprise companies with 50+ representatives
  • Organizations currently utilizing either Salesforce or HubSpot and are looking for a way to gain more insight into their pipeline
  • Revenue leaders that want to coach their sales teams using data-driven insights, and/or improve their forecasting capabilities
  • Organizations that want to invest in AI and believe that having an advantage in sales, using AI technology, would help them remain competitive

!
Use With Caution

  • Smaller sales teams (i.e., less than 50 representatives) because the costs associated with Gong, both financially and in terms of required setup and implementation, would likely be too expensive
  • Sales organizations that sell non-SaaS products and therefore do not collect much digital data regarding call activity
  • Sales teams that require real-time support outside of business hours

Not Recommended For

  • Budget-constrained small businesses (SMBs) that are simply looking for basic call recording capability
  • Either solo representatives or tiny sales teams (less than 20 reps) that do not require any level of integration
  • Any industries that choose to avoid cloud-based technologies for analyzing conversation and conversation metrics
Expert's Conclusion

Sales teams using Gong should consider whether or not they will derive sufficient ROI prior to making any investments, especially if they have a relatively small sales organization.

Best For
Sales teams within mid-market and enterprise companies with 50+ representativesOrganizations currently utilizing either Salesforce or HubSpot and are looking for a way to gain more insight into their pipelineRevenue leaders that want to coach their sales teams using data-driven insights, and/or improve their forecasting capabilities

What do expert reviews and research say about Gong?

Key Findings

Gong leads the market for Revenue AI with the highest ratings (4.8/5) on G2, a fully documented REST API to allow for deeper levels of integration, and a massive partner ecosystem (250+) that includes the Help Center for user support. While Gong is extremely secure (with SOC 2 compliance, single sign-on, etc.), their pricing model is opaque and their support team does not work outside of business hours. Gong also provides a sandbox for developers to test their applications prior to integrating.

Data Quality

Good - official docs, help.gong.io, G2/Capterra reviews, partner announcements. Pricing and full SLAs require sales contact.

Risk Factors

!
There is no publicly disclosed pricing information for Gong's enterprise version
!
The API rate limits may limit the ability for organizations to utilize Gong's API at high volumes
!
Gong does not provide 24/7 support for their customers.
!
Data capture is dependent on integrations
Last updated: January 2026

What Additional Information Is Available for Gong?

Partner Ecosystem

Gong Collective has over 250+ tech & service partners that provide a way to integrate & market solutions as part of their Go To Market (GTM) strategy. The partner program offers Gong customers a co-marketing opportunity and a custom offering to increase revenue through customer acquisition.

Case Studies

Customers share how they improved sales strategies through increased engagement with the Gong platform. All of the case studies can be found on the Gong website @ gong.io/customers/case-studies.

Awards & Recognition

Multiple years of being the #1 software company according to G2 as well as leader in Gartner Magic Quadrant for Revenue AI Orchestration, and #1 in every use case.

Developers Hub

Gong has a dedicated hub for developers to browse APIs, create apps, test them in a sandbox environment, and then publish to the Gong Collective marketplace.

Customer Satisfaction

In 1200+ reviews from G2, Capterra, TrustRadius, users have consistently praised Gong for its AI capabilities, coaching, and integrations.

What Are the Best Alternatives to Gong?

  • •
    Chorus.ai: A conversation intelligence platform like Gong that provides call analysis and coaching. While Chorus.ai has similar feature parity as Gong for B2B sales, it has a smaller ecosystem and may be best suited for larger teams looking for an alternative to Gong.
  • •
    Wingman: An AI-powered sales call analysis platform that integrates with CRM systems and Battle Cards. Some users find that this solution is easier to set up and transcribes reliably better than Gong for some users. It is best suited for sales teams who need quick insight into their performance. ( wingman.ai )
  • •
    Salesloft: A sales engagement platform that combines deal intelligence and forecasting. This platform is a more comprehensive product compared to Gong which focuses primarily on providing analytical tools for the sales team. It is best suited for teams that want to combine both the engagement aspect of sales and the analytical aspect. ( salesloft.com )
  • •
    Avoma: A sales meeting assistant platform that provides additional functionality by way of conversation intelligence. Avoma is a complementary tool to Gong for organizations that need a platform that can help them take meeting notes. It is best suited for teams that need to have an assistant function in addition to the core conversation intelligence function. ( avoma.com )
  • •
    Fireflies.ai: Fireflies is an automatic recording, transcription, search, and integration platform that is strong in terms of accuracy and support while also being less expensive than Gong. This platform is best suited for teams that are focused on collaboration. ( fireflies.ai )

What Are Gong's Sales Ai Metrics?

35%
Win Rate Improvement
95%
Forecast Accuracy
30%
Revenue per Rep Increase
30%
Pipeline Conversion Increase

What Conversation Intelligence Features Does Gong Offer?

Call Recording & Transcription

Automatic recording & AI transcription of sales calls

Sentiment Analysis

Real-time buyer sentiment and engagement tracking

Talk Ratio Analytics

Speaker time analysis and coaching insights with optimal ratios

Topic Detection

Automatic identification of key topics discussed

Competitor Mentions

Tracks when competitors are mentioned in conversations

Action Item Extraction

AI-powered next steps and follow-up identification

What Is Gong's Lead Scoring Capabilities?

Scoring Model
AI-based predictive deal likelihood scores
Signal Sources
Calls, emails, meetings, CRM activity, buyer engagement
Pipeline Forecasting
AI-driven deal outcome predictions with confidence scores
Deal Risk Alerts
Automated alerts for stalled or at-risk deals
Buyer Intent Signals
Multi-channel intent detection from conversation data
CRM Integration
Salesforce native sync and automatic updates

How Does Gong Optimize Marketing Campaigns?

Email Campaign Analytics

AI-driven email performance tracking in Gong Engage

A/B Testing Insights

Messaging effectiveness analysis from conversation data

Channel Attribution

Multi-touch attribution across sales interactions

Content Recommendations

Audience Segmentation

Dynamic segments from engagement patterns

ROI Tracking

Campaign-level revenue attribution via pipeline insights

What Supported Channels Does Gong Support?

Phone CallsVideo MeetingsEmailZoomMicrosoft TeamsGoogle MeetWebex

How Does Gong's Sales Methodology Support Compare?

MethodologySupport LevelFeatures
MEDDICCNativePre-built playbook with smart trackers
BANTNativePre-built qualification playbook
Challenger SaleNativePre-built playbook support
SPIN SellingNativePre-built methodology playbook
Custom FrameworkConfigurableBuild custom qualification criteria

What Is Gong's Revenue Intelligence?

Forecast Models
AI-based Revenue Predictor and custom models
Pipeline Coverage
Real-time pipeline health and coverage ratios
Deal Velocity
Stage-by-stage velocity tracking and bottlenecks
Quota Attainment
Team quota tracking with predictions
Revenue Leakage
Identifies deals at risk of slipping
Board Reporting
Executive dashboards with confidence intervals

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